
Are you perhaps watching videos from popular major channels and thinking, "I can just do that, right?" and uploading similar content?
To be blunt, it is precisely because of that 'Copycat' mindset that your channel is stagnating.
Today, we will delve deeply into 'niche strategies' to break out of the red ocean and create your own exclusive market.
Most novice creators jump into a market already dominated by bigwigs with the same weapons.
"Copycats can never be second place. They are merely inferior versions of someone else.
Clever creators who rack up 10 million views spot the **'small gaps'** next to the main road that everyone else takes.
[Analysis of Success Stories]
While everyone was fighting in a red ocean talking about 'financial management' for adults, one creator found a gap called **"money management methods tailored to children's perspectives"** and swept the market. The moment you create your own rules in a place without competitors, you become unrivaled in that field.
The fastest way to find a niche in the market is to break down the topic you intend to cover one more time. Check your topic through the examples below.
General Topic (Red Ocean) : Diet
Fragmented Topic (Blue Ocean/Gap) : 'Convenience Store Diet' for office workers who work late
General Topic (Red Ocean) : Studying English
Fragmented Topic (Blue Ocean/Gap) : 'Practical Survival English' used only when making overseas direct purchase payments
General Topic (Red Ocean) : Cooking Recipes
Fragmented Topic (Blue Ocean/Gap) : Washing Dishes 'One-pan Cooking'
General Topics (Red Ocean): Book Reviews
Fragmented Topics (Blue Ocean/Gap): 'Reality Escape Reading Method'
Real opportunities are in places others do not see. Open your notepad right now and answer the following questions.
Starting today, stop envying and trying to imitate big channels.
Instead, please try to focus on the small and trivial inconveniences that they are missing.